La Mesa Oktoberfest is celebrating its 44th year in 2017, and NICERIDE is excited about being part of such a loved and time honored event in San Diego, CA. This year promises to be another fun filled and exciting event as the festival is going "back to its roots" of over the top entertainment, more vendors, more beer, and more "Prost"! (Cheers!). If you are in the San Diego or Southern California area on the weekend of 9/29/17 - 10/1/17 you don't want to miss this!

And if you do come to Oktoberfest stop by and check out what is new from NICERIDE...just look for the palm!

"Life is One NICERIDE"...take some time to enjoy the ride!